The Spar Transform retail event, organized by James Hall & Co. Ltd, took place at the Harrogate Convention Centre in April 2024. This one-day event brought together over 500 delegates and 45 suppliers, consolidating business updates, a tradeshow, and social activities into a comprehensive program. The event featured keynote speakers, including Tobias Wasmuht, Managing Director of Spar International, and highlighted success stories from Spar retailers. Topics covered included advancements in food-to-go offerings, category expansion, sales performance, and promotional activities. Additionally, the event showcased Spar’s own brand products, with a new range of 24 Spar International lines introduced to retailers in Northern England.

The event also emphasized collaboration and knowledge sharing among Spar retailers and suppliers. Breakout sessions hosted by major brands such as Coca-Cola, Nestlé, Carlsberg, and Walkers provided insights into industry trends and best practices. The program included a brand showcase featuring unique concepts like the Spar Wine Bar and Cheeky Coffee Lounge. The event concluded with a social evening, fostering networking opportunities and community engagement. By integrating business updates with interactive elements, the Spar Transform event demonstrated a commitment to supporting retailers and enhancing the overall customer experience in the convenience retail sector.

Image Credit: Spar International