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HI-CHEW is marking the launch of three globally inspired flavors—Mango Chamoy, Mai Tai, and Yuzu Lime—with an immersive HI-CHEW Getaway Mix Layover pop-up experience at the Miami International Airport. Created to coincide with spring break, the experience invites travelers arriving or departing from Terminal D to sample the new flavors, meet the brand’s Chewbie mascot, and bring home limited-edition giveaways.
The pop-up created around the HI-CHEW Getaway Mix, also known as “the ultimate travel snack,” includes a hot air balloon basket photo experience that invites guests to choose a virtual background representing their dream vacation to send a digital postcard. After sampling the sweet, tart and tangy flavors, guests will get to choose a take-home Getaway Mix-themed giveaway item like a branded luggage tag or stickers.
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