TikTok Shop has changed the game for brands by offering a seamless blend of entertainment and e-commerce that drives impulse purchases, boosts visibility, and turns viral moments into sales, and the all-new MONAT TikTok Shop brings the social-first shopping experience to the direct sales industry. MONAT is now the first company in the social selling space to integrate TikTok Shop sales and ensure that Market Partners in the United States see those transactions reflected in their MONAT back office and compensation plan.

Market Partners can now leverage trending content, live shopping events, and influencer collaborations to showcase a range of naturally based haircare and skincare products. With solutions for everything from curl care to scalp support, MONAT is poised to reach new customers with the power of value-packed content.