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    Vibrant Pepper Seasonings : Aji Amarillo Seasoning

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    McCormick named Aji Amarillo as the 2025 Flavor of the Year and to celebrate, the flavor authority launched Aji Amarillo Seasoning.

    Aji Amarillo, meaning “yellow chile pepper” in English, is a pepper grown in Peru, native to South America, and a staple of Peruvian cuisine. With fruity, tropical notes and moderate heat, Aji Amarillo is popping up in everything from appetizers and entrees to drinks—”with an anticipated 59% menu growth over the next four years” according to 2024 Datassential Menu Trends.

    In 2025, McCormick is hosting its first-ever Flavor Night Market in Miami, Florida. In partnership with Smorgasburg, McCormick will offer an immersive experience of the 2025 Flavor of the Year in an open-air food market. At the free-to-attend event, guests can look forward to trying Aji Amarillo-inspired food and beverages from 30 food vendors.

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